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Apple's Final Lisa Burial 



i Apple Lisa Computer Historical Information 



Apple's 
Final Lisa Burial 



The Herald Journal (Logan Utah) 
24 September 1 989 



Printed by: Macintosh Picture Printer 0.0.5 1999-01-11 Printed: 



999-01-13 19:03:00 



« Apple Lisa Computer Historical Information 



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Apple's Final Lisa Burial 




Apple Lisa Personal Computer 
1983 ■ 1985 

Apple's Final Lisa Burial 

The Herald Journal - Vol. 80, No. 211 - Logan, Utah - 24 Sep 1989 

R. Anne Thayne, staff writer 

Obsolete Computers Junked at Dump (p.1 ) 

The seagulls and other assorted creatures at the Logan landfill might be a bit smarter this week 
than last thanks to the deposit of about 2,700 computers in the dump. 

The computers - obsolete, used Apple Lisa's - were destroyed last week at the landfill as a 
result of a business decision by Apple. 

City workers buried more than 22 loads of computers - more than 880 cubic yards - at 
$1 .95 a yard - in the rubble at the landfill under the watchful eyes of security guards hired by 
Apple. 

The Lisa's were marketed between 1 982* and 1 986 and sold between $5,000 and $1 0,000 at 
one time. Now, however, the technology is outdated, so Apple is able to receive a tax writeoff 
because of depreciation. 

By destroying the computers, the company could receive about $34 for every $1 00 of 
depreciated value as a tax break, according to a corporate tax specialist with the Salt Lake City 
branch of one of the nation's leading accounting firms, who asked that he and the company he 
represents not be identified. 

Because the value of the computers has depreciated so much he said Apple will receive more 
money by destroying them than it would if company representatives donated them to schools, or sold 
them to private business people. 

Carleen Lavasseur, an Apple spokeswoman at company headquarters in California, said the 
computers were in poor condition and many were broken. 

Lavasseur said Apple made the decision to "scrap" the computers rather than sell them to a 
Logan company, Sun Remarketing, which has had them on consignment since 1 985. She said that 
decision was based on financial considerations. 

"Right now, our fiscal year end is fast approaching and rather than carrying that product on the 
books, this is a better business decision," Lavasseur said. 

Sun Remarketing, owned by Robert Cook, purchased 5,000 of Apple's Lisa's at the same time 
that it received on consignment the computers that were scrapped last week. By refitting them with 
current technology, Cook said his company was able to market the computers. 

It has been a successful venture, Cook said, so now the company is moving away from having 
Lisa's exclusively to refitting other kinds of obsolete computer brands. 

"It doesn't do us any good to stay in one computer - v.c'rp selling other things these days as 
well," he said. 

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Apple's Final Lisa Burial 



Cook said he had been storing in Logan the computers Apple had destroyed last week and that is 
why they were dumped at the Logan landfill. 

Lavasseur said the decision to dispose of the computers was also made because Apple did not 
want them on the market That would have forced Apple to continue to carry indefinitely the cost of 
keeping parts and servicing available for the Lisas. 

"When we carry inventory like this, we also have to carry the service - even though Sun was 
selling them and servicing them, there is still a cost to Apple for carrying the service stock," she 
said. 

Cook said he has no animosity toward Apple for destroying the computers. He said the two 
companies have had - and will continue to have - an "extremely" good relationship. 

"I understand that this was just a business decision, and I have no problem with that," he said. 

But he said he is concerned that the federal government has created a situation that makes it 
more lucrative for companies to destroy outdated technology rather than make it available to 
private enterprise. 

"That's the tragedy of this," he said. "Financially, this is the best choice Apple has. This is a 
case of government intervention in capitalism that isn't working. It is working for Apple, but not 
for me." 

Lavasseur would not comment on whether other financial matters might have made trashing the 
computers the most attractive option. 



Notes: 

o * 1 982 should be 1 983 since the Lisa was publicly introduced in January 1 983. 

o Included with this story were two photos by Kevin Rice showing bulldozers and boxes of Lisas at 
the Logan Utah landfill. 

The first photo had the following caption: 

"Logan landfill crews dispose of thousands of Apple computers" 
The second photo had the caption: 

"Computers in boxes await demolition at the Logan landfill" 
The first photo follows: 



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